Four City of Glasgow College Students Discuss Their COP26 Campaigns

City of Glasgow College marketing students discuss the environmentally conscious campaigns they created around COP26

Alex Campbell
”Our campaign was about promoting the idea that you can grow your own fruit and vegetables at home, looking at sustainability and sustainable farming practises. I think that COP26 is just a showcase with thousands of people coming to Glasgow to see politicians scratching their heads and not doing anything and there is a definite sense of irony overshadowing the event.”

Heather Mullin
“Our campaign was about food waste and how gases from food waste affect the O- Zone layer worse than the fumes from our cars. We created a personified food waste bin named Earthy which is a weighted food waste bin and is able to weigh the food waste you put into it. Earthy will be linked to an app which will notify you of how much you have helped to save the planet and Earthy will be happier. COP26 is an event which I think is good for Glasgow and our position in the fight against climate change but there are loads of changes that we will need to make as we are on the world stage and that is a role we need to stand into.”

Kelly McCutcheon
”The project we created is focused around water waste and our campaign specifically focuses on simple ways to reduce water waste. Looking at something as simple as turning your tap off while you are brushing your teeth saves a lot of water and if everyone were to do it, it would make a massive global impact on the amount of water that is wasted. COP26 is affecting a lot of ordinary Glaswegian’s day to day lives but it is in my opinion something that needs to take place. Quite a lot of countries across the world are getting confused about climate change and having them all in the one place and getting them talking face to face allows them to make a bigger impact especially as it is such a big issue right now.”

Martin Chan
”Our campaign was entitled ‘the future lies in our bins’ which focused on reducing food wastage by encouraging people to put their food waste in designated food waste bins instead of general waste bins as there are 35 billion tonnes of global food waste a year and we wanted to show people that it is important to try and not waste food. COP26 is a very big event and to have it happening in Glasgow is something that is not only very big for us but it is also very positive as it is important global figures coming together to discuss climate change and I think it is very important for the world and it is a great boost for Glasgow to host it.”